SEO Manager (all genders)

Paessler GmbH, a leading provider of network monitoring solutions with our flagship product, PRTG, is seeking a skilled SEO Manager to join our dynamic team. In this role, you will be responsible for driving our organic visibility and search performance, directly contributing to our growth in the tech space. You will report directly to the Head of Inbound Marketing and collaborate closely with cross-functional teams to develop and execute innovative SEO strategies. If you are data-driven, results-oriented, and passionate about SEO and technology, we want to meet you!

• Plan, develop, and implement SEO strategies
• Manage third party agencies and oversee content production  
• Identify problems and prioritize solutions for:

• www.paessler.com 
• kb.paessler.com
• blog.paessler.com

• Create and execute strategies to improve website traffic, including the development and implementation of SEO strategies to improve website rankings in search engine results pages (SERPs)
• Conduct keyword research to find additional search opportunities, including evaluating competitors' websites to identify content gaps and optimization opportunities
• Track and report on pertinent SEO metrics such as rankings, sessions, and demos and proactively make recommendations for improvement
• Collaborate with a variety of teams, including designers, developers, content creators, etc.
• Communicate with stakeholders on strategy, timelines, and results
• Follow SEO trends and stay up-to-date with new tools and practices
• Write, edit, update, and remove content whenever necessary

• Prior 3-5 year work experience as an SEO Analyst or SEO Manager, preferably within enterprise software/SaaS
• Expertise in Google Analytics, Google Search Console, Ahrefs, and Semrush
• Passion for SEO and internet marketing, including staying up-to-date with SEO trends, new tools, and practices. 
• Understanding of ranking factors and search engine optimization best practices
• Strong analytical and Excel/Google Sheets skills
• Experience auditing and creating content across digital channels
• Experience owning and managing multiple websites
• Outstanding flexibility, adaptability, and sense of accountability
• BA/BS in Marketing, Business, Economics, or other relevant degree, or SEO experience

Nice To Haves:

• Experience with A/B and conversion rate optimization testing
• Experience with Content Management Systems (NEOS & Hubspot), CRMs (Salesforce), and Marketing Automation Platforms (HubSpot)

Then simply get in touch with us via the application button.
As part of the screening process, all candidates will be required to submit a written case study assignment and a video presentation to demonstrate their problem solving skills and ability to articulate ideas.
Direct contact: 
Susanne Gruber
contacthr@paessler.com
 
One important note in closing:
For us, diversity matters! Of course, we welcome it and want to promote it to the best of our ability. Our job ads are directed at people, not at a gender (nor at a sexual orientation, an origin or a faith). If you see wording in our ads that refers to a specific gender, it's for ease of reading only. If you stumble across something that we could have done better, we ask you to point it out to us (also in the later application process). Individuality breaks linguistic boundaries, but our language must also evolve. Apply to us and make our corporate culture more colorful!